Think about what business owners care about: they are invested in getting objectives across the finish line, striving to efficiently and effectively implement new ideas, and taking responsibility for both their mistakes and successes. Being an owner is also about being accountable and taking pride in actions and everyday work. Owners make decisions based on what’s best for the broader enterprise, and not necessarily what’s best for themselves; this is what separates owners from contributors—and we all strive to be owners. We put an equal amount of effort into the decisions we make for Passport as for the decisions we make for our personal lives, because we are invested in the outcomes to the same degree and just as passionately. We are all invested in the future of our business and have a stake in the company.

We stand behind a brand that is constantly innovating and built for scale, and simplifying where possible is critical to our long-term success. This means creating, improving, and delivering simplified experiences to clients, end users, and ourselves. We take the complicated, make it clear, and build it to grow. We have designed our core products to be simple and user-friendly for agencies and end users, because this is our approach to transcending the complicated and delivering best-in-class solutions to our ecosystem of stakeholders. Innovation is also fundamental; it takes innovation to arrive at simplicity and drive lifetime value for our clients and their communities.

Our methods are rooted in a mindset of figuring out better ways to do things. When we step back, we identify ways to simplify and better position ourselves and our clients for scalability in the long term. While we appreciate the unique and the nuanced, we want to ensure that our solutions are built for a stable and scalable future. We strive to pivot as needed to ensure we’re always on the cutting edge of simplicity and scale, and our impact on the interactions in the communities we serve is amplified as a result.

People First

• Do I recognize that technology is what we do and not who we are?
• Am I regularly treating my colleagues and external parties with respect and building and maintaining strong relationships?
• Am I ok with working really hard, with a mindset grounded in the people being impacted by my work, to get something across the finish line, whether I’m flying solo or collaborating across the team?

Be an Owner

• Will I constantly push myself and others to do our best to help Passport grow?
• Am I passionate about my work and will I do everything in my power to accomplish my goals and projects while balancing my own time?
• Do I apply the same level of diligence when I make a budgetary decision about my employer as I would with my own financial decisions?

Think Simple and Scale

• Can I be creative and think outside the box to generate a simplified end result?
• Am I good at taking very complex things, and willing to try to figure out a better way?
• Can I build solutions or processes that are simple enough to operate even when I’m not around?